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Build Your IBM

Together with Igor Graf —
the path from $10,000
to one million dollars

as a mentor, expert, or producer

How to do it without hype cycles, endless launches, and daily content grinding — living a life of full freedom and driven by what you do… The Freeman Way

«Igor, how do I build my own ideological business model — tailored to my resources and product — that gives me a precise roadmap: what to do, how to do it, and exactly how I'll get results?»

If you've made it this far, there's a good chance that question above is echoing in your head right now.

If you somehow landed on this page without knowing what a Properly Structured Business Model with Ideology means according to my methodology, here's the short version… (I recommend reading the Manifesto first)

I help experts get heard, develop a unique style — so they don't have to build complex funnels, run insane hype campaigns, and constantly sell just to barely make ends meet.

And thanks to the right business model, I've been traveling the world and living across different countries for 5 years straight, generating over a million dollars a year — without stressing about sales, hype, or new launches.

Here's how it works

The screenshot shows 12 months of orders totaling 144M rubles ($2.2 million), with 60% paid — amounting to 45M rubles ($703K).

I tested this model across three different price points: training programs at $1,000, mentorship at $15,000, and low-ticket products at $100–200. It works at any price level.

CRM: 7,306 orders, 144M rubles over 12 months

CRM Screenshot · 12 months · Courses, mentorship, mini-programs

$2.2M
revenue per year
$703K
net payments
3 models
at any price point

And today I help mentors who lead with heart — those born to do something great with their lives and the lives of millions — finally be heard and finally be wealthy…

I went from a guy who couldn't even fill a webinar and went completely bankrupt at minus $500,000 in 2018…
…to a guy with income exceeding $1M per year
160K followers across two accounts (with zero ad spend)
at $15,000 (2M rubles) per mentorship engagement and more than 30,000 reviews

Or, as my clients do it.

Case · Vesta Bespalova $3K → $95K

For example, Vesta came to me with a Tarot niche. I repackaged her IBM and we built a women's project that generated $20K in 7 days — and by the end of our mentorship she was approaching the $100,000 mark…

How does someone's life change when they scale to that level?

Vesta Bespalova — Tarot: $3,000 → $200,000 Vesta Bespalova case proof — $95,000 in the first month
Dima Nepodkosov — Marketing for Experts: $4,000 → $140,000
Case · Dima Nepodkosov $3K → $120K/year

Or Dima, who was drowning in debt worth millions of rubles — he sold his car and took out a loan just to join my mentorship program. Today he's generating several million rubles a month. He's spent the last 12 months traveling the world, just like I do.

Case · Psychologist ₽350K → ₽800K

Or a psychologist who was simply burned out from working hard and earning little. Dragging clients along. Unable to sell herself even at 150,000 rubles. All income came from a pile of small, low-ticket clients.

Within a month I found her superpower — then we made a sale at 300,000 rubles, and a week later a sale at 500,000 rubles in a single deal! Think about it — once you learn as a psychologist to close a deal like that, does it change your life? And she didn't even have any subscribers.

Zoya Semerinka — Psychotherapist: $3,500 → $8,000/month Zoya Semerinka case proof — 500,000₽ payment during beauty procedures
Gleb Astashev — Mentor in Soft Niches: $0 → $23,000 in 2 months Gleb Astashev case proof — $23,000 result
Case · Gleb Astashev $0 → $23K in 2 months

And then there's Gleb — a person with real experience who had previously hit 2M rubles. But inconsistently, and under enormous pressure. Then burnout hit, and over two years he slid back to 300K rubles per month.

He came to me deeply exhausted. I didn't just help him understand IBM — I helped him reconnect with himself and his path. The result: a return to 2M+ per month, with ease. No struggle, no drama. Loving every step of the process.

All of this happened once an effective business model was found for each person's situation.

That's exactly why a one-on-one session is the only format where we can build a BM tailored specifically to your niche and map out the exact plan for reaching your goal.

I believe this is the best model for simple sales and scaling, and here's why:

  • It doesn't require case studies, years of history, or a large audience base
  • You set it up once and then replicate it to generate $5,000 to $50,000 per month from anywhere in the world
  • Get direct sales even with a marketing budget as low as $800
  • Fast start — 7 to 21 days
  • No need to build complex funnels, websites, hire developers, or connect dozens of services just to take a payment
  • Works without webinars, launches, or hype cycles — you can start selling to cold audiences immediately
  • Run it solo if you're not aiming to build a mega-corporation. It's designed to be as simple as possible for any person

All you need for your BM to generate more than $10,000/month is to customize it specifically for you

But the most important thing… is freedom. It helps you create a product that:

You can't not do. You're lit up by it — every morning you wake up excited to take action.

Clients come to you without persuasion, because they genuinely want what you offer.

You attract your kind of clients — people you don't just want to work with, but become friends with.

Because everything is built on your ideology. Your identity.

✅ Your experience  ·  ✅ Your style  ·  ✅ Your values  ·  ✅ Your resources  ·  ✅ Your product  ·  ✅ Your social media  ·  ✅ Your goals

In the first part of the manifesto you read how IBM is built using my Freeman Label as an example…

Now do you want to see it in real time — how an IBM actually gets created?

How do Freemans make $5,000 in a week inside our club? And how does someone reach $100,000 in real time?

Notebook «100 Millionaires by Igor Graf»

I want to make
100 people millionaires.
100 journeys. 100 lives.

Not long ago an idea struck me. I ordered a notebook (you see its cover in the photo).

Every person I select gets their name written in this notebook. And with that goal in sight…

…my team and I made a decision — to run a series of «Strategic Breakdowns».

The goal of each «Strategic Breakdown» is to run an express audit, do a baseline assessment, and build a roadmap for creating a Working Business Model — to identify those who are ready and capable of achieving this kind of result.

There are many deep details here, most of which people don't even suspect exist…

It's exactly during a «Strategic Breakdown» that you'll gain a crystal-clear picture of how an Ideological Business Model is actually created — and what specific steps you need to take to guarantee your results.

This «Strategic Breakdown» is like the foundation of a 100-story building. Your results will depend entirely on building the right strategy.

Strategy is what decides everything.

And you have the opportunity to get this «Strategic Breakdown» from our team and me personally (Igor Graf), as part of an experiment…

Selection

Let me be upfront about who I select for these strategy sessions — who I genuinely love helping

Love to help
Those who already have solid experience and a strong desire to become a mentor — to pass on what they know
Those who may be newer, but simply can't help themselves — they feel deeply called to serve people and can't imagine themselves doing anything other than infobusiness, producing, or mentorship
Those who are incredible teachers but can't package themselves or start selling at a premium price
Those showing great results in online business but operating as self-employed freelancers — who want to learn what it means to run this like a real business, rather than having the business run them
Won't spend a minute on
If your product is destructive to the world, or your values are built on deception and selling at any cost
If you're looking for a savior (it's easy to spot in an application) — pulling and coaxing someone to grow is not something I'm interested in
If you're coming in with the attitude «I already know everything»
If your goals are unrealistic — like wanting a million dollars in 2 months while currently making $100
Please don't apply if you think that once the BM is in place, you can stop doing anything and money will fall from the sky. The right business model simplifies and improves your business — it doesn't replace it.

The selection criteria are strict — because my style means working with genuine enjoyment. And enjoyment is only possible when the process feels good AND the results are real. That's why we only select those we can 100% deliver results for, and whose values align with ours.

How to apply

1
Fill out the application form.
2
If I select your application, you'll receive a personal message from @igorgraf or from my assistant Yan at @graf_metod (watch out for imposters). In the message I'll explain the next steps and we'll schedule a date for the Strategic Breakdown.

If you don't hear from me, it means you didn't pass the first round — or your application was too sparse.
or

Not at $10,000/month yet?

For those still building toward their first $10K — I created the Freeman Club. My team guides you through the IBM methodology with live breakdowns and community support at every step. Hundreds of Freemans are already inside.

Join from $15 for 6 months

Learn about the club

Application for the Strategy Session

Fill out the form — if selected, you'll receive a message on Telegram